Find the right UMGC degree, specialization, or certificate for your professional and educational goals. Use the compare option to decide between multiple programs of interest.
Web and Digital Design
Bachelor of ScienceThese program requirements are for students who enroll in the 2022-2023 academic year.
Learn career-relevant skills and improve your visibility in the market with an online bachelor’s degree in web and digital design from University of Maryland Global Campus. Explore the latest principles, software, and theories of web and digital design as you familiarize yourself with one of our three design-related degree focus areas.
This degree program is designed to help you learn new skillsets and advance your career. Our curriculum can help you develop a broad knowledge base of web design, augmented reality, graphic design, and electronic publishing, allowing you to master the basics of the field while increasing your knowledge of current design software and workflows. Through rigorous coursework, you’ll discover how to create motion graphics and 3D models while also covering the basics of image editing and content management systems.
As the field continues to grow, UMGC allows students in this major to fulfill elective course requirements by choosing from one of three specialized focus areas: web design, digital design, or augmented/virtual reality. Each degree focus is matched to a current career path in the industry, so you can tailor your degree to match your current interests and chosen career path.
Program Highlights
- Design, develop, and manage digital media using current and emerging technologies that adhere to industry standards
- Analyze needs and effectively manage projects and resources, applying sound business principles and technology
- Design and develop digital, interactive, and web-based media to meet customer requirements and usability standards
- Develop, test, and implement web and multimedia applications using techniques for scripting and programming
- Apply relevant theories, practices, and principles effectively when designing and developing works in digital media
Required Courses
Required Major Core Courses
- Take the following two required courses:
- (3 Credits, CMST 290)
- (3 Credits, CMST 295)
- Any upper-level CMST courses (21) -- Focused study in web design, digital design, or augmented/virtual reality is recommended as follows in the degree focus.
Degree Focus
To align with the upper-level requirement listed above, we recommend you choose from one of the following groups of classes below to align with your career interests:
Web Design Focus
- (3 Credits, CMST 385)
- (3 Credits, CMST 386)
- (3 Credits, CMST 325)
- (3 Credits, CMST 355)
- (3 Credits, CMST 387)
- (3 Credits, CMST 388)
- (3 Credits, CMST 488)
Digital Design Focus
- (3 Credits, CMST 310)
- (3 Credits, CMST 311)
- (3 Credits, CMST 325)
- (3 Credits, CMST 320)
- (3 Credits, CMST 425)
- (3 Credits, CMST 341)
- (3 Credits, CMST 351)
Augmented/Virtual Reality Focus
- (3 Credits, CMST 308)
- (3 Credits, CMST 315)
- (3 Credits, CMST 330)
- (3 Credits, CMST 331)
- (3 Credits, CMST 490)
Required Major Capstone Course
- (3 Credits, CMST 495)
Career Preparation
This program is designed to help prepare you to work in areas such as web design, electronic publishing, motion graphics, multimedia, animation, and graphic design.
Experience Recommended for Success in the Program
No previous experience is needed.
Total Program Credits
120
Transfer Credits
Up to 90
Format
- All courses are available online
- Select on-site and hybrid courses available
Tuition Per Credit
- $250 per credit hour
(Europe & Downrange)
See our Tuition Rates page for details.
Admission Requirements
This program follows standard UMGC admission requirements.
Military-Specific Details
This program does not have military restrictions. It is available to all eligible civilian and military-affiliated students.
State-Specific Details
This program does not have state-specific restrictions.
Communication Studies
Bachelor of ArtsThese program requirements are for students who enroll in the 2022-2023 academic year.
Program Highlights
- Apply analytical skills in interpreting, using, and delivering information, particularly through mass media
- Create professional and appropriate written, oral, and visual communications for specific purposes and diverse audiences
- Design, create, and select multimedia components and integrate them into print, broadcast, and online formats
- Work with individuals and groups in ways that reflect an understanding of both communication theory and professional expectations
- Understand diverse and intercultural perspectives as they affect communication
- Design and employ specific research methods and tools to gather information
Required Courses
Required Major Core Courses
- (3 Credits, SPCH 100)
or any SPCH course - (3 Credits, COMM 207)
or any COMM course - (3 Credits, JOUR 201)
- (3 Credits, COMM 300)
- (3 Credits, COMM 302)
- (3 Credits, SPCH 324)
- (3 Credits, JOUR 330)
or any upper-level JOUR course - (3 Credits, COMM 400)
or any upper-level COMM course - (3 Credits, SPCH 470)
or any upper-level SPCH course - (3 Credits, COMM 390)
or any upper-level COMM course
Required Major Capstone Course
- (3 Credits, COMM 495)
Career Preparation
This program is designed to help prepare you for a career in mass media, new media, journalism, public relations, business, or online communication.
Experience Recommended for Success in the Program
No previous experience is needed.
Total Program Credits
120
Transfer Credits
90
Format
- All courses are available online
- Select on-site and hybrid courses available
Tuition Per Credit
- $250 per credit hour
(Europe & Downrange)
See our Tuition Rates page for details.
Admission Requirements
This program follows standard UMGC admission requirements.
Military-Specific Details
This program does not have military restrictions. It is available to all eligible civilian and military-affiliated students.
State-Specific Details
This program does not have state-specific restrictions.
Marketing
Bachelor of ScienceThese program requirements are for students who enroll in the 2022-2023 academic year.
Build important communication skills and learn to tell a compelling story about your organization or brand with an online bachelor’s degree in marketing from University of Maryland Global Campus. Engage with like-minded peers as you master the principles of both traditional and digital marketing.
This degree program is designed to give students the strategic and communicative skills needed to drive results in the fast-paced world of digital marketing. In addition to receiving a firm grounding in basic marketing principles, students will also explore specialized subject areas such as nonprofit marketing, internationalized marketing, customer relationship management, and organizational sustainability. By completing career-relevant coursework, students may be ready to create impactful multi-channel marketing campaigns that utilize the latest trends and technologies.
Program Highlights
- Apply marketing knowledge and skills to meet organizational goals through analytic and managerial techniques related to customers, executives, finance, information technology, law, operational domains, and customer relations
- Employ strategic marketing skills, including scenario planning, market intelligence, customer profiles, marketing plans, and competitive analysis, to respond to organizational marketing challenges
- Conduct research, analyze data, create effective marketing plans, and support decisions that meet the needs and desires of global customers
- Act with personal and professional integrity in the global marketplace of employers, peers, and customers
- Cultivate and maintain positive interpersonal relationships based on engagement and positive interaction with teams, managers, and customers
Required Courses
Required Major Core Courses
- (3 Credits, BMGT 110)
- (3 Credits, BMGT 330)
- (3 Credits, MRKT 310)
- (3 Credits, MRKT 354)
- (3 Credits, MRKT 394)
- (3 Credits, MRKT 410)
- (3 Credits, MRKT 412)
- (3 Credits, MRKT 458)
- (3 Credits, MRKT 311) or any upper-level MRKT course
- (3 Credits, MRKT 314) or any upper-level MRKT course
- (3 Credits, MRKT 454) or any upper-level MRKT course
Required Major Capstone Course
- (3 Credits, MRKT 495)
Career Preparation
This program is designed to help prepare you for a career in marketing management, marketing research, or sales in private and public corporations, marketing agencies, or entrepreneurial endeavors.
Experience Recommended for Success in the Program
No previous experience is needed.
Total Program Credits
120
Transfer Credits
Up to 90
Format
- All courses are available online
- Select on-site and hybrid courses available
Tuition Per Credit
- $250 per credit hour
(Europe & Downrange)
See our Tuition Rates page for details.
Admission Requirements
This program follows standard UMGC admission requirements.
Military-Specific Details
This program does not have military restrictions. It is available to all eligible civilian and military-affiliated students.
State-Specific Details
This program does not have state-specific restrictions.